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Internet Marketing Strategies

What is a Content Management System (CMS)?

If you’re new to the world of digital marketing, you’ve probably been hearing some lingo and acronyms that you’re not familiar with. Things like SEO and PPC and CRO – all of which are very important to successful online marketing, but involve a bit of in-depth learning and understanding to fully grasp. Before you delve into those acronyms, or become overwhelmed by the concepts they represent, there’s one very basic acronym that you’ll want to understand. One that’s a lot simpler and less abstract than those listed […]

Pam Fisher Joins Mannix Marketing’s Team

Mannix Marketing is pleased to announce the addition of Pam Fisher as Contributing Editor and Marketing Consultant for the Glens Falls Region. Pam’s work will focus on helping businesses thrive through digital marketing strategies, not only to reach potential customers in Glens Falls, but also to grow their visibility beyond the local market. Over the past decade, Sara Mannix, CEO of Mannix Marketing, and Fisher have worked together in various capacities, including most recently serving on the Board of Directors for the Adirondack Theatre Festival. Fisher also […]

Mannix Marketing’s Youngest Intern Ever

Mannix Marketing is pleased to announce the addition of Cameron Cardinale as a social media intern for Sara Mannix, CEO of Mannix Marketing, noticed Cam Cardinale’s Instagram account and admired his passion for the Glens Falls area as well as his natural photography skills. Assuming he was either in college or a recent graduate, Mannix was surprised to learn that this talented and enterprising young man was just shy of his 15th birthday.  After speaking with some local organizations where Cameron volunteers, as well as with […]

Mannix Marketing Welcomes Two New Team Members

Mannix Marketing is excited to announce the addition of two new individuals to Mannix Tourism Marketing: Contributing Editor/Marketing Consultant Pam Fisher and Social Media Intern Cameron Cardinale! They are both working to promote the Glens Falls Region. Pam Fisher, who also serves as the Associate Director of Employer Outreach and Strategic Communications at Skidmore College, will focus on helping local businesses thrive through digital marketing strategies in the Glens Falls Region and beyond. Pam and Sara Mannix, CEO of Mannix Marketing, have served together in several capacities […]

How to Get Amazing Photography for Your Hotel Website

If there’s one thing we’ve learned from making dozens of hotel websites, it’s that photos truly sell a hotel booking. Where would you rather stay–a property that has numerous high-quality photographs of its premises and rooms or a property with barely any photos on their website? It makes it seem like that property with no photos is hiding something, isn’t it? Of course, that is not always the case. Getting amazing photographs of your hotel isn’t easy. Even hotels with great premises and rooms can be lacking […]